Questions owners ask before hiring a marketing agency
Short, straight answers to what owners ask us before they hire an agency. Each answer is how Deep Sea Media works today. Where a service page goes deeper, the answer links to it.
How much does a marketing agency cost?
Two separate costs. The ad budget goes straight to the platforms on your card, and we never add anything on top. Our fee for the work is a monthly retainer, agreed in writing before we start. See the plans
Is hiring a marketing agency worth it?
It is worth it when the work pays for itself, and you should be able to see whether it does. We aim for work that pays for itself, and we show you the math: spend, return, cost per lead and cost per sale, in accounts you own. If a number moves, you hear from us before the report goes out. How we work
Who owns the ad accounts, the data and the creative?
Your company does. Your accounts, customer data and creative work stay yours. Automations are built inside your own accounts, under your own logins, and websites are set up in your own hosting account. Website development
What happens on the 15-minute call?
It is 15 minutes on Google Meet, at a time you pick (all times Eastern). We look at your business and tell you where we would start: ads, your page, search, AI or your website, and whether we can help. Pick a time
Do you handle the creative too?
Yes. Static, video, motion, copy, AI-generated content and UGC. We take care of all of it, if needed. Creator (UGC) campaigns
Do you work with businesses outside Canada?
Yes. Our clients today are in Canada, the United States and Türkiye. We are a small family business: you deal with the two of us, and for single crafts we bring in specialists and stand behind their work. About us
Will AI replace my staff?
Not on its own. What we build takes the repeated work off their desks, like the invoice copied into two systems or the reply that is the same every time. Your people keep the work that needs a judgment call. AI for your business
What is AI optimization (AIO or GEO)?
Buyers now ask ChatGPT or Claude who to hire. We work on getting your name into those answers, which means clear, current facts about you in the places those tools read. Nobody controls what an AI says, so we treat it as work, not a promise, and we do it alongside classic Google SEO. SEO / AIO / GEO
Should I hire an agency, a freelancer or someone in-house?
It depends on how many channels you need and who will manage them. We wrote an honest comparison, including when we are the wrong choice. Agency, freelancer or in-house
Do I have to hire you after an audit?
No. The report is yours to keep and to act on. You can hand it to your own team, pick projects for us, or shop it around. AI audit